Redesigning Complot's Urban GIS System
Role
Product Designer
Platform
Web | SaaS | B2G / B2B / B2C
COMPANY
One City
Client
Complot
year
2025
At One City, I had the opportunity to redesign a spatial information system developed by Complot—used daily by city departments, planning firms, infrastructure teams, utility providers, and even residents.
It’s a complex, data-heavy platform with a wide range of professional users. My goal was to translate that complexity into a smooth and intuitive experience—one that makes people feel in control, not overwhelmed.
GIS Interface Mockup
The challenge
This was a legacy system built with care, depth, and a clear understanding of the domain.
Over time, as new features were added and use cases evolved, the experience became increasingly dense and harder to navigate.
Like many legacy systems, it carried layers of complexity that had built up gradually—serving many needs, but not always in intuitive ways.
My challenge was to respect the strength of what already existed, while reshaping the experience into something more usable, focused, and easier to navigate for real-world users.
User Balance
Maintain familiarity while modernizing UX
Legacy Constraints
Existing map symbology and display were
locked in Phase 1
Permission System
Tied to predefined user groups, not individual
logins
Disconnected Navigation
Navigation patterns varied between modules, causing disorientation
My process
01
Project Kickoff & Initial Research
When I first joined the project, the request was to
refresh the UI. But after spending time with the
system, I realized it wasn't just about looks — it
was working against the people using it.
💡
There were issues with structure, clarity, and
even basic feedback. So in our first meeting, I
asked a bigger question.
02
Reframing the Problem
What if we rethink the system from the ground up?
To my surprise, the client didn't push back. We
aligned on key goals: keeping the map at the center
of the experience, preserving certain familiar
layouts for long-time users, and designing with
different professional users in mind.
03
Deep User Research
Still, there was a lot of room to improve. I began by
reviewing Google Analytics data to understand
actual user flows and drop-off points. Then I
audited the system end-to-end, mapped screens
and behaviors, researched similar GIS products in
Israel and abroad, and ran competitive
breakdowns.
💡
From there, I created brainstorming docs, eight
mind maps, and a full information architecture
redesign.
04
Visual System Upgrade
The final system wasn't just a visual upgrade. We
restructured everything — from the main navigation
bar, which centralized core actions, to clearer flows
and cleaner language that supported both experts
and everyday users.
05
User Testing & Validation
One moment that really stuck with me: I showed a
daily GIS user a feature she had never noticed —
because it was buried deep in the UI. Her reaction
said it all.
💡
"I've been looking for this for months!"
06
Addressing Edge Cases
Since advanced features were put on hold for now,
and there were legacy elements — like map layers
and symbology — that had to stay as-is, the design
had to work around these constraints while still
feeling cohesive.
07
Impact & Reflection
The redesign transformed how users interact with
the system. Task completion improved
dramatically, and feedback from both experts and
casual users was overwhelmingly positive. This
project reinforced that sometimes the biggest
impact comes from questioning the brief itself.
City Engineer
Needs advanced analytics and
layer management
Architect
Requires precise
measurements and planning
tools
Entrepreneur
Wants quick access to
infrastructure data
Resident
Needs simple, clear property
information
Water & Sewage
Engineer
Requires precise
measurements and planning
tools
03
The Solution
Maximized Workspace
Collapsible side panels to let the map dominate the UI
Desktop-Only Design
Optimized for large monitors and multi-window
workflows
Accessible UI
High-contrast themes, keyboard shortcuts for power
users
Role-Specific Dashboards
Tailored entry points for different user types
Solution Showcase
04
Outcomes & Impact
45%
Faster task completion for non-experts
30%
Increase in dashboard usage
This redesign finally makes the GIS a tool we want to use
daily.
— Municipal Engineer
"
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